Posts tagged website
With all this financial doom and gloom in the media it’s perfectly understandable that many businesses are looking to cut back on spending and play it safe until the economy is more stable.
Starting a new website or investing money in website marketing is probably something that is generally viewed as an expense to be avoided in the current climate but a move towards web based business could actually save you money.
We all know that paper publications like corporate brochures are in decline and electronic media are on the increase. Now could be the right time to make the leap.
If you produce a brochure More >
When looking at investing money in trying to get more visitors to your website you need to first work out what a visitor is worth to you.
So, how do you work it out? Well, to do it at a basic level is very simple. Choose a time period to analyse – the last 12 months, last 3 months, last 30 days, etc. Now, in this period see how much profit you made and how many visitors your website got. If you’re using a web stats package, unique visitors is the figure to use here. Simply divide the number More >